1. Header:

At the very top of the page, there is a header with the Buffer logo on the left and a navigation menu with four options on the right: Plans, Resources, Blog, and Log In/Sign Up. Above the header, there is a hero image with a title that says "Breaking Brand."

2. Hero Section:

Below the header, there is a hero section with an image of a person holding a megaphone and a subheading that reads "The Ultimate Guide to Breaking Your Brand's Status Quo." There is a call-to-action (CTA) button that says "Get the Guide" which directs the user to a form to download the guide.

3. Introduction:

The next section begins with an introduction to the guide, which tells the reader that the guide is a comprehensive resource to help them shake up their brand's marketing strategies.

4. Guide sections:

The guide is divided into six sections, each with a header, a short introduction, and a list of tips. These sections include "

1. Understanding Your Audience," "

2. Breaking Your Brand Story," "

3. Expressing Your Brand's Personality," "

4. Reimagining Your Visuals," "

5. Getting Creative With Your Content," and "

6. Experimenting With Your Channels."

5. Testimonials:

After the guide sections, there are three testimonials from Buffer customers who have successfully implemented the strategies outlined in the guide.

6. Closing statement:

The page ends with a closing statement that encourages the reader to "take action" and start breaking their brand's status quo. There is a CTA button that encourages the reader to "Get the Guide" and also a sign-up form to join Buffer's email list. Overall, the page has a clear structure with a header, hero section, guide sections, testimonials, and closing statement. The design is user-friendly and easy to navigate, with various CTAs that encourage the user to download the guide and sign up for information from Buffer.